Client: Allen's

Agency: JWT

Role: Designer

​

Each to their Allen's was a fun project about how everyone has their own special and unique ways of eating their Allen's lollies. We created the artwork using real statistics from people around Australia, some less common than others.

​

The White Paper was a side piece, it wasn't originally scoped in the brief but we thought it would be a fun way to make use of all the interesting data we collected about Aussies and how they like to eat their Allen's lollies. We chose a White Paper because the seriousness of a White Paper and the silliness of the data was a comical contrast, to fit in with the cheekiness of the other creative.

​

​